New Demand For Grocery Store Prepared Foods

God, get out of the way!

天啊，讓開！

What are you doing?

你在幹嘛啊？

I got three kitchens going!

我同時開了三個廚房在煮！

If cooking isn't your thing, you're in luck.

如果你不擅長或不喜歡下廚，那你走運了。

...where you can get 10 meals for under seven bucks a meal where you don't have to cook or clean at all.

……一餐不到七塊錢就能買到十份餐點，而且完全不用煮也不用洗碗。

With more demand for quick and easy meals, grocery chains are offering more ready-to-eat food deals.

隨著對快速便捷餐點的需求增加，連鎖超市紛紛推出更多即食熟食優惠。

$30 for all this food is such a steal.

只要 30 塊就能買這麼多食物，真的超划算。

This is a really good deal. You guys should definitely take advantage...

這真的很划算，大家一定要好好把握……

For instance, the family meal deal at Whole Foods costing around 35 bucks.

舉例來說，全食超市（Whole Foods）的家庭套餐大約只要 35 美元。

Four pieces of salmon and two veggie sides. It looks like sweet potatoes and green beans for 31.49.

四塊鮭魚加上兩道蔬菜配菜，看起來是地瓜和四季豆，只要 31.49 美元。

Sprouts Farmers Market's offering an even better deal, advertising a large meal with two proteins and two sides for $30.

Sprouts 農夫市集甚至推出更超值的優惠，主打兩份肉類加兩份配菜的大份量套餐只要 30 美元。

And at Walmart, it's just 10 bucks for a rotisserie chicken and two sides,

而在沃爾瑪，一隻烤雞加兩道配菜只要 10 美元，

the same cost as buying the ingredients.

跟自己單買食材的成本幾乎一樣。

That is a good deal.

那真是太划算了。

Shoppers bought prepared foods 9% more often than they did just a year ago.

消費者購買熟食的頻率比一年前增加了 9%。

Leslie Sarasin, president of the Food Industry Association, says grocery stores are upgrading their delis to lure in more customers.

食品工業協會主席萊斯利·薩拉辛表示，超市正在升級熟食專區以吸引更多顧客。

They're expanding significantly the amount of prepared foods they have,

他們大幅擴充了供應的熟食品項，

and they're also giving lots of choices.

同時也提供了非常多樣的選擇。

Is this something that's here to stay?

這種趨勢會一直持續下去嗎？

I think it is here to stay, and what we see also is that the younger generations

我認為這股風潮會持續下去，而且我們還觀察到年輕世代

are very interested in having the grocers help them in meal preparation.

非常樂意讓超市來分擔他們備餐的工作。

Data shows Gen Z and Millennials cook less often at home than older generations.

數據顯示，Z 世代和千禧一代在家開伙的頻率低於老一輩人。

Is affordability or convenience more important to you when it comes to your meals?

就用餐而言，對你來說價格划算和方便性哪個比較重要？

Probably convenience, honestly.

老實說，大概是方便性吧。

To find the most value, experts recommend maximizing the meal deals

想要買得最划算，專家建議充分利用套餐優惠，

by picking foods with premium ingredients like beef and hearty salads.

挑選含有牛肉等高單價食材以及豐富沙拉的品項。

And if you're buying by weight, skip items heavy on sauces or liquids.

如果是稱重計價，記得避開醬汁或湯水較多的品項。

What do you make of these meals?

你覺得這些餐點怎麼樣？

I mean, these are great. I myself might even go to the store and pick up a tray like this if I'm in a bind.

我是覺得很棒啦。如果時間很趕，我自己可能也會去店裡買像這樣的一盒。

Even professionals like private chef Lizzy Cooper say the convenience is hard to resist.

就連私廚莉茲·庫柏這樣的專業人士也表示，這份便利性真的很難抗拒。

When it comes to saving money, cooking it yourself is always the better deal.

但說到省錢，自己煮永遠是更划算的選擇。

With basically all of the same ingredients, we're going to make three different dishes:

用基本上完全相同的食材，我們要做出三道不同的料理：

chicken teriyaki plate, a Mediterranean bowl, and chicken tacos.

照燒雞肉飯、地中海溫沙拉碗，還有雞肉塔可。

It's super easy, and it's a lot cheaper than buying meal prep at a store.

非常簡單，而且比在店裡買現成備餐便宜多了。

Lizzy says she roasted four pounds of chicken thighs, six sweet potatoes, a tray of broccoli, and one pot of rice,

莉茲說她烤了四磅的雞腿肉、六顆地瓜、一盤青花菜，並煮了一鍋飯，

seasoned with basic pantry staples like olive oil, salt, and pepper.

只用橄欖油、鹽和胡椒等家中常備調味料簡單調味。

Add in store-bought sides, and voila: three flavorful meals.

再搭配市售現成小菜，你看：三頓美味可口的大餐就完成了。

You've taken me to Latin America, the Mediterranean, and now we're going Asian.

你先帶我去了拉丁美洲、地中海，現在我們又來到了亞洲。

Yeah, and you can have a variety every night of the week.

沒錯，你每個禮拜的每一晚都能換不同的花樣。

She says each dish takes just a few minutes to reheat and plate.

她表示每道菜只需要幾分鐘加熱和擺盤。

And the cost? About $3.50 a plate compared to $7 for this meal,

至於花費呢？一盤大約只要 3.5 美元，相比之下這份現成餐點要 7 美元，

showing when it comes to value, nothing beats a home-cooked meal.

證明了論性價比，沒有什麼能比得上自己在家煮的一餐。

And we did put links to those recipes. They are simple, easy to make, don't take a lot of time.

我們已經把那些食譜連結放上去了。做法都很簡單、好上手，不用花很多時間。

They're all on today.com for you. By the way, Albertsons and Kroger also say

全都放在 today.com 供大家參考。順便提一下，Albertsons 和 Kroger 也表示

they're really expanding their ready-to-eat meals.

他們正大力擴大即食熟食的產品線。

And my final pro tip for y'all is: if you are going to buy ready-to-eat, get something like a brisket or a pot roast.

我給大家最後的專業小撇步是：如果你真的要買熟食，可以選牛胸肉或燜烤牛肉這類料理。

You get more bang for your buck, and those take longer to cook at home, so that cuts down the hassle time.

CP 值更高，而且這些在家煮很費時，這樣能幫你省下大把麻煩。

Okay. All right. All right.

好的。了解。不錯喔。

Make the easy foods at home for yourself. Are you a big prepared food gal?

簡單的食物就自己在家做。妳平常是愛買熟食的人嗎？

Not really. I like to cook. I really do. I love cooking. It's fun.

其實不算耶。我很喜歡煮飯，真的，我很愛做菜，很有趣。

It's like productive. That's my hobby. People are like, "What's your hobby?" I'm like, "Cooking,"

很有成就感，那就是我的嗜好。別人問我「妳平常有什麼嗜好？」，我都會說「做菜」，

because then there's a thing at the end that everybody can eat.

因為做完最後會有成品可以讓大家都吃得到。

Yes. Yeah.

沒錯。是啊。

Yeah, some people find cooking relaxing. I find it anxiety-inducing.

對啊，有些人覺得煮飯很放鬆，我反而覺得壓力超大。

I'm a DoorDash girlie.

我是外送叫爆型的那種人。

Like baking is like hard, but cooking, I love it.

烘焙確實比較難，但做料理我很喜歡。

Are you wearing pink for, for Catsoup?

妳穿粉紅色是為了……Catsoup 嗎？

Pinky's up! Of course you are.

小指比出來！妳當然會穿啦。

Of course you are. Of course you are.

妳一定會的。不意外。

How are you? Touch, touch, touch, touch.

妳好嗎？碰一下、碰一下。

No! Here we go.

別鬧了！好啦好啦。

Hey, thanks for watching. Don't forget you can catch the Today Show every morning on NBC,

嗨，感謝收看。別忘了每天早上都能在 NBC 收看《今日秀》節目，

or take Today when you're on the go. Just follow the Today podcast on Apple Podcasts,

出門在外也可以收聽《Today》。只要在 Apple Podcasts 追蹤《Today》Podcast，

Spotify, or wherever you listen.

Spotify，或任何你常收聽的平台上都可以收聽。